{"id":1851,"date":"2019-06-10T15:29:17","date_gmt":"2019-06-10T18:29:17","guid":{"rendered":"https:\/\/www.grupoacocearense.com.br\/?post_type=noticia&p=1851"},"modified":"2025-05-07T15:29:52","modified_gmt":"2025-05-07T18:29:52","slug":"grupo-aco-cearense-integra-debate-sobre-transformacao-digital-no-workshop-de-comunicacao-do-instituto-aco-brasil","status":"publish","type":"noticia","link":"https:\/\/www.grupoacocearense.com.br\/en\/noticia\/grupo-aco-cearense-integra-debate-sobre-transformacao-digital-no-workshop-de-comunicacao-do-instituto-aco-brasil\/","title":{"rendered":"Grupo A\u00e7o Cearense participates in the debate on digital transformation at the Communication Workshop of the Instituto A\u00e7o Brasil"},"content":{"rendered":"

To discuss topics related to corporate communications, professionals from the field attended the Instituto A\u00e7o Brasil Communications Workshop held in June in Belo Horizonte, Minas Gerais, at Usiminas. Among the event's panelists was Neliza Ferraz, communications coordinator for Grupo A\u00e7o Cearense.
\nNeliza participated as a panelist on "Digital Transformation and the Impact of Social Media," alongside Vinicius Ghise, CEO of Global AD; Tatiana Michelan, Real Time Manager at Coca-Cola; and Roberto Gonzales, Communications Manager at Ternium Brasil. "I believe we only grow when we share, so I congratulate the Instituto A\u00e7o Brasil for organizing the workshop where we were able to hear relevant topics for corporate communications and discuss them with excellent professionals," said Neliza Ferraz, who brought with her a wealth of knowledge and learning to share with her team. The event also featured panels on crisis management, internal communication, and organizational reputation.<\/p>\n

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Grupo A\u00e7o Cearense\" \/>\n<meta property=\"og:description\" content=\"Com a proposta de discutir temas relacionados \u00e0 comunica\u00e7\u00e3o corporativa, profissionais da \u00e1rea estiveram presentes(...)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/previews.elleven.digital\/acocearense\/noticia\/grupo-aco-cearense-integra-debate-sobre-transformacao-digital-no-workshop-de-comunicacao-do-instituto-aco-brasil\/\" \/>\n<meta property=\"og:site_name\" content=\"Grupo A\u00e7o Cearense\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-07T18:29:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/previews.elleven.digital\/acocearense\/wp-content\/uploads\/2025\/05\/Design-sem-nome-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/previews.elleven.digital\\\/acocearense\\\/noticia\\\/grupo-aco-cearense-integra-debate-sobre-transformacao-digital-no-workshop-de-comunicacao-do-instituto-aco-brasil\\\/\",\"url\":\"https:\\\/\\\/previews.elleven.digital\\\/acocearense\\\/noticia\\\/grupo-aco-cearense-integra-debate-sobre-transformacao-digital-no-workshop-de-comunicacao-do-instituto-aco-brasil\\\/\",\"name\":\"Grupo A\u00e7o Cearense integra debate sobre transforma\u00e7\u00e3o digital no Workshop de Comunica\u00e7\u00e3o do Instituto A\u00e7o Brasil - 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